CKC

Increasing the footfalls at C. Krishniah Chetty & Co through store visit

The campaign by our platform to connect influencers with brands aimed to enhance brand awareness and footfalls for C. Krishniah Chetty & CO through influencer store visits arranged by our influencer marketing agency in Bangalore. Additionally, the objective was to differentiate the brand from its competitors and boost sales and footfall around Dhanteras and Diwali.

Our top influencer marketing company executed the campaign utilising store visits for CKC Jewelers. We collaborated with 6 creators from Bangalore for effective reach. The deliverables included 1 Reel, 1 Story, and a Link in Bio for 14 days, along with digital rights from one creator.

Metrics of the Campaign:

- Number of Creators: 6 creators chosen by our influencer talent agency

- Platform: Instagram

- Genre: Creators from the Kannada movie industry

- Tier of Influencer: Micro and Mid-tier

- Deliverables: 1 Reel, 1 Story, Link in bio for 14 days, Purchased digital rights (1 creator)

The campaign led to immense success and a huge footfall rate at the store after the campaign. With our unique store visit campaign, our influencer management platform was able to give the best results. 

Our influencer management agency, with a unique creative strategy, meticulously planned and executed the campaign, aiming to showcase the elegance and exclusivity of CKC Jewelry while aligning with the preferences and demographics of the target audience. Even the influencer store shoot and editing were done in-house, covering the campaign in 360 degrees.  The campaign's success can be attributed to the strategic selection of creators and the effective utilisation of Instagram's features by our influencer marketing platform for creators to engage the audience and drive footfall to CKC Jewelry stores during the festive season.